Firm performance differences comes from... (회사마다 성과가 다른 이유는...)

Differences in firm performance comes less from differences in what firms know, but more from their ability to translate knowledge into action.
 
회사의 성과가 각기 다른 것은 각 회사마다 "아는 것이 다른 점" 보다는, 그 회사의 "아는 것을 행동으로 옮기는" 능력에 따라 다른 것이다.

Source: Pfeffer and Sutton (1999), Knowing what to do is not enough: turning knowledge into action. California Management Review 42 (1), 83-108.

Book: "The Knowing-Doing Gap"