I would like to update one issue of MGS4999 W01, W02 online class participation.

I am actively participating in the DQ discussions for those courses at Blackboard system. 

But, as you know, I am using Google Classroom for MGS4999 W01, 02 classes for Assignment participation because the pre-defined course structure was not compatible with my teaching. 

You can see my google classrooms: 

MGS4999 W01: https://classroom.google.com/w/NTIzOTg5MTYyNjZa/t/all

MGS4999 W02: https://classroom.google.com/w/NTIzOTY3MzczODFa/t/all

At the google classroom, I proactively communicate, give feedback, and participate in interactions like below. 

I also use WeChat Groups to encourage my students to participate in learning. 

If you take all things together, my teaching of MGS4999 classes would be the most participative classes in WKU online. WKU online can make a 'real' survey to students rather than checking our Blackboard. 

Please take my clarification descriptions, and use my case to justify CBPM faculty's relatively low participation. 

WHITE PAPER: 2020 Spring WKU CBPM's Online Course Development in Responding to COVID-19 (Coronavirus) epidemic in China.

Jan. 21, 2020,

A business professor (Dr. Jeonghwan Jerry Choi) at WKU CBPM got a strange message from his friend at the University of Kansas (USA) via Facebook. The message told that a strange virus outbroke in Wuhan, China. And the situation was highly incremental.  The professor prepared 100 medical masks to bring back when he returned to school in Feb. 07, 2020. 

Jan. 27, 2020,

WKU HR announced that 2020 Spring Semester would be postponed until Feb. 22, 2020 because of 2019 Nobel Coronavirus epidemic in Wuhan, China. 

Jan. 31, 2020: Donation for Wenzhou, China from International Faculty Members

WKU CBPM's international faculty members donate Medical Masks, Protecting Cloths, Medical Gloves, and Medical Goggles to Wenzhou City and Wenzhou-Kean University from South Korea (Dr. Choi), Philippines (Dr. Candy Chiu), Thailand (Dr. Somkiat) to show the global solidarity. These global donation activities are coordinated by Wenzhou-Kean Foundation (Mr. Meng Jun and Ms. Jennifer Lu) and WKU CBPM Office (Ms. Wang Yang). 

https://mp.weixin.qq.com/s/uMyRUSSWEMmCrn0LaPECHQ

Feb, 02, 2020

WKU HR announced that "Please DO NOT return to Wenzhou before March 01, 2020" because of the incremental situation of the Coronavirus in Wenzhou, Zhejiang area. 

Feb. 04, 2020

In responding to the situation, Kean USA and WKU setup several principles. (Feb. 04, 2020: Brief from WKU CBPM Dean Dr. Cao Jiang) 

1. Student and faculty health and security come first. Currently, we have a government mandate not to start the spring semester by 3/1. The actual start will be determined by Kean USA pending the virus situation.

2. At the meantime we must serve our students, particularly graduating seniors who need to start to work or attend graduate school in June. 

3. As such we must prepare to start online delivery on Feb 24, and ready to deliver 5 weeks' worth of content (Mar. 27, 2020) in the next three weeks, and hope the epidemic is under control so we can resume in-classroom teaching at the earliest possible time. Otherwise, we have to be ready for full-semester online delivery.

4. Many business courses already have Blackboard (BB) online modules ready to go, while others need to be developed as we go. All faculty will receive extensive BB training. 

5. At the meantime, please do NOT send students traditional syllabi until future communications from Eric, because of their difference with online version syllabi. 

Feb. 10, 2020

Kean Online Team organized the "Kick-off meeting" Monday, Feb. 10th @ 8AM (EST) to help Online course developers to initiate online course development to ensure world-class education in the epidemic situation in WKU. 

Online Course Developer's Guide Orientation (course)

https://blackboard.kean.edu/courses/1/2020SU_ODC_WKU16/content/_1227133_1/index_lms_html5.html

Course Structure of Kean Online Course

Unit 1: Design (Sample of Learning Activities) 

Please complete the "Online Course Developer" Guide Orientation Online course! 

Go to Developer Resources: You can get almost all necessary templates and resources to develop an online course. 

You may complete five documents and Upload them to the relevant Blackboard folders: 

1. Course Map (Feb. 10)

2. Unit 1 Map (Feb. 12)

3. Unit 2-8 Map (Feb. 14)

4. Unit 9-16 Map (Feb. 16)

3. Syllabus (Feb. 16)

Templates are here: 

Feb. 11, 2020 (Business Courses to be Developed)

MGM/MKT/GBUS Courses to be developed for Online courses. 

Feb. 11, 2020 (Course Map Development)

Course Map Completion: All course developers of WKU CBPM worked on providing the course map of each course by Feb. 10, 2020 (EST)

Sample: MGS3032: Organizational Behavior Course Map. 

At WeChat (Chinese Social Media) Group, all WKU CBPM faculty members (except Dr. Sven Dahms for the technical problem) were working together to build online courses. 

Feb. 12, 2020 (Unit 1 Development)

Unit 1 sample. 

Feb. 14, 2020 (Unit 2-8 Development)

21 WKU CBPM Faculty Members, Dean of WKU CBPM, and a Staff (Ms. Wang Yang) are organized as a Group at WeChat (Chinese Social Network Service) for collaboration of Online course development. 

Feb. 16, 2020 (Unit 2-8 Development)

Uni 9-16 

Sample of Dr. Rob Majerison (MGS4010, Operations Management)

Feb. 16, 2020 (Online Course Syllabus Development)

Online Course Syllabus Development

Please be sure that all grades are marked in a proper way. 

Feb. 17, 2020: Online Training Starts (for Instructors)

In Feb. 17 (Monday, 12:01AM, Eastern Time), All faculty members who are engaging in Online course teaching start the Three Online Courses. 

1. WKU Online Faculty Training (Spring 2020)

2. WKU Online Student Orientation

3. KOFT_WKU_ITS

To complete these three online courses, 

First, Go to www.kean.edu 

Second, Scroll over QUICKLINKS

Third, Click Blackboard

Fourth, Login with your kean.edu ID/Password (not wku ID/pwd)

Once online course instructors login to the Kean Blackboard, You can see Blackboard dashboard. 

Click course, and they can find out three assigned Online Training course 

Completion of three online courses are necessary for all WKU Online course instructors and teachers between Feb. 17 ~ 19, 2020. (by Wednesday, Feb. 19th, 11:59PM US EST). 

Feb. 19-20, 2020: Online Training (for Instructors)

1. Online Developer Course

2. Online Faculty Training

3. Online Student Training

4. KOFT Online Faculty Training

Mutual Understanding of "Two Certificates of Kean Online Course Development & Training" between WKU CBPM and Kean Online Team. 

Example of Kean Online Faculty Training

Feb. 23, 2020: All online courses were reconstructed for a technical reason.

 Technical Format! 

Feb. 24, 2020: A compromise of course teaching at Online ( CJ and Jerry).

Agreement of Understanding (No structural change).

But, individual instructors have contents change and grading authority with appropriate evidences (inside / outside of Blackboard).  

Feb. 24, 2020: The First Online Teaching day (WKU)

Blackboard Live Session Works fine. 

Once recorded, instructors can share the recorded video like this. 

Feb. 24, 2020: Live Session Scheduling by Repeat Function

Blackboard Live Session Scheduling

Feb. 25, 2020: Grading Policy Chaos

Blackboard Live Session Scheduling

Responding to the Email from WKU Online Tech (WKU Online Faculty Training Spring 2020: Updates from the Leadership Team; WKU Online Tech - wkuonlinetech@kean.edu <do-not-reply@blackboard.com>; 12:17 AM),

These questions were raised (by Dr. Jerry Choi)

1. Instructors do not have any Grading authority at all? Why not?

2. I still do not understand why students and instructors must suffer from totally complicated DQ writing and grading. Can instructors have the full authority of grading? 

3. Unavailable students must be contacted by instructor, Not administrators? Why? 

4. Should we make two (2 hours) Live session per Unit? What is that mean? 

5. Instructors have or do not have the Class pace (speed) management or not? 

Should we complete each Units according to Kean Online Team? 

Then, what is the schedule of Unit completion?

Feb. 27, 2020: WKU Online Academic Leadership Team addressed several issues

From WKU Online Academic Leadership Team

From: WKU Online Tech - wkuonlinetech@kean.edu <do-not-reply@blackboard.com>
Date: Wed, Feb 26, 2020 at 7:41 AM
Subject: WKU Online Faculty Training Spring 2020: Copy of email sent to students - February 25th
To: 

This is an example of a Guide for Discussion questions (DQ) and Assignment for simple and efficient completion of course tasks. 

Feb. 28, 2020: WKU Online Academic Leadership Team addressed several issues

Reminder of Management detail: 

Another Reminder for keeping the Micro-Management

Feb. 28, 2020: All accessible WKU CBPM Faculty members gathered in a WeChat group (WKU CBPM Faculty). Ownership was transferred to CBPM Office staff. 

29 members ( 25 faculty members; Dean (CJ); and Three Staff members) 

Group ownership: Ms. Wang Yang

Adminstrative notice: Change group name: Transferring ownership. 

Feb. 29, 2020: First three weeks schedule updated. 

Feb. 29, 2020: Shared again "How to Grade Discussion Questions" at Assignment for Online course development course developers.  

"How to Grade Discussion Questions" 

March 02, 2020: Confusion of Discussion Question Numbers

Originally, the Discussion questions post numbers. 

Somebody says DQ posts must be 6 as originally proposed. 

Somebody says DQ post must be 3 for the first three weeks as HQ said. 

Individual instructors need to decide DQ and assignment workloads individually with own risk. 

March 02, 2020: A High Dedication of CBPM Faculty 

A Professor of WKU CBPM makes an online class at 2 AM (USA Time, Night) to make 3 PM (China Time, afternoon) class. 

March 02, 2020: School Opening Delays continues 

Wenzhou municipal government notifies that School opening continue delaying.

March 02, 2020: Continual Technical Problem in using Blackboard Collaborate (live streaming) 

Instructors report 'Frequent and Continual' technical problems in performing Live session (live streaming) at Blackboard (Kean Learning Management System) especially on Monday (daytime in China) classes. 

March 03, 2020: Evidence of WKU CBPM Faculty Members' Online Teaching 

Dr. Jerry Choi (MGS 4999 W01, W02, MGS3032 W01) @ South Korea

March 05, 2020: Payment issue arises for Online Teaching outside of China.  

WKU continues paying for online teaching in China.

New instructors who do not have Chinese bank accounts get payment to their international bank account.

March 07, 2020: Summer / Fall 2020 Teaching Preference 

CBPM Office requests for Summer / Fall teaching preferences while academic schedules are obscure. 

March 16, 2020: Kean New Jersey begins "REMOTE EDUCATION" at al campuses due to the Coronavirus.  

https://www.kean.edu/coronavirus-information

Different from WKU, KU does not demand the Discussion Question requirement (5 comments / Unit DQ). 

March 25, 2020: A Recommendable Online Class Setting (by Dr. Jerry Choi)   

A Recommendable Online Class Setting for Teacher

March 25, 2020: Reappointment Letter sent by WKU 

WKU notified the annual contract (reappointment letter)

DATE: April 01, 2020: WKU Online Course Showed up in Wenzhou TV 

Wenzhou TV reported the advanced Online Class performance of WKU.

Dr. Jeonghwan (Jerry) Choi appears on Wenzhou TV as a good example of Online Teaching. 

April 02, 2020: Example of Online Class (MGS4999 W02) by Dr. Jeonghwan (Jerry) Choi 

April 22 ~ May 06, 2020 Advising for Course Registration 2020 Summer / Fall 

To help students registering 2020 Summer / Fall semester course, Faculty members invite 'virtual advisement session'. 

Students who got necessary information from advisors would send a confirmation email with these information. 

Title: Confirmation of Advice for 2020 Summer / Fall Course Registration

This is [ English name:                  Chinese Name (Pingyin):                student ID:                 ]. I certify that I get necessary advice for registering 2020 Summer / Fall semester. 

Date: MM/DD/2020

Once advisor get the confirmation letter from advisees, s/he would release the academic hold before May 06, 2020 to enable student registering 2020 summer / fall course. 

DATE: April 29, 2020: Online Class Structures Adjustment Issue (Dispute among Kean Stephen LeBeau; WKU Online; and a CBPM Faculty).

Email (from Jerry to Stephen, cc: CJ and WKU Online): April 29, 2020. 

This issue was started when Unit 16 course structure was changed to Unit 15 structure in Mar. 07.

You can see the below Email. 

WKU online team then requested for changing Unit 14 and 15 only like this guide.

However, I am suggesting "Adjustment" of Unit 9, 10, 11, 12 ,13, 14 ,15 as attached file in this Email because I need to comply the grading policy as we had. 

According to the original plan, we must have 1000 scores from 16 DQs and 16 AS as below.  

In order to meet the well-distributed 1000 score demand, I must change grading scores (DQ and AS) from Unit 9 as I am suggesting in the attached file. 

But WKU online is "negative" to my suggestion and just orders me changing Unit 14; 15. 

This is an issue between an instructor and WKU online. 

Can you please give us a practical resolution? 

If that so, I will cooperate by all means. 

DATE: April 29, 2020: Warning from WKU CBPM Dean of WKU Online courses survey - Very Low Faculty Participation Score. 

A clarification letter was sent to explain the low faculty participation on WKU Online classes. 

An Online Class Participation Issue (WKU 2020 Spring, MGS 4999)

https://leadershipcenter.tistory.com/495

DATE: May 01, 2020: Kean Leadership Email: Prepare For Fall 2020
Kean VPAA request for Online / Remote Teaching for Fall 2020 

See the full message below. 

Adding to Kean VPAA's Email, Eric Yang (VPAA at WKU) clarified the issue for WKU.

May 06, 2020 

DATE: May 17, 2020: Online Course Evaluation for Online Courses 

Every semester, WKU instructors are required for performing the course evaluation. In COVID-19 era, the course evaluations were 100% performed online. 

Course Evaluation Example: (at least 60% participation)

DATE: , 2020: Title 

Description.

Kean University starts using a new Course Evaluation system (campuslabs.com) from 2019 Fall. 

And WKU CBPM faculty members need to use the brand new course evaluation system. 

This is a short guide for our faculty members. 

Please Log-in with your Kean ID without @kean.edu. 

https://kean.campuslabs.com/faculty/   

If you input @kean.edu, you will get this error message. Please input your kean ID without @kean.edu. 

If you log-in you can see your courses. 

Please get the Direct Link(s) and Copy. 

Send an encouragement Email to students who enrolled each course! 

The school recommends us to exercise this strategy to ensure students' participation. 

1. Set a date to allow students to take the online course evaluation survey in class

2. Notify your students of the date in advance and ask them to bring a laptop, tablet or smartphone to class to take the survey electronically

3. Email them the link to your course evaluation (you can get it from your Course Evaluations site)

Then, we can get course evaluations from students.

Reporting methods will be updated. :

by Jeonghwan (Jerry) Choi, 

Program coordinator, MGM/MKT/GBUS Department

College of Business & Public Management

Kean University (Wenzhou)

In Kean USA and Kean Wenzhou, there is Academic Early Alert (previously known as Midterm Progress Reports) which needs to be performed by instructors of every course in a regular semester(s). 

The purpose of this practice is to help students getting the necessary supports to complete the course successfully.  

Every instructor needs to carefully report and suggest necessary interventions to help students. 

Here are processes that how an instructor can report the Academic Early Alerts. 

1. Please go to KeanWise system (www.kean.edu) and log-in with Faculty ID/PWD

2. Go to Academic Early Alerts 

3. Choose the course term and campus

4. Provide appropriate grade, action or suggestion for every student.  

5. Report it, and that is it. 

6. Continually give students your attention to make them completing the course successfully. 

========================

2019. 10. 17, Document created. 

International Social Entrepreneurship Research Colloquium (Kean USA - Wenzhou Kean University). 

The purpose of International Social Entrepreneurship Research Colloquium at the College of Business and Public Management, Kean (Union, USA & Wenzhou, China) is to create new knowledge of 'Social Entrepreneurship.' 

Social entrepreneurship is an approach by start-up companies and entrepreneurs, in which they develop, fund and implement solutions to social, cultural, or environmental issues. A social entrepreneur creates and operates a social enterprise that is an organization that applies business strategies to maximize improvements in financial, social and environmental well-being through social impact. Social impact is the net effect of an activity on the social fabric of the community and the well-being of individuals and families. 

The research colloquium addresses these research inquiries:  

• What does drive social entrepreneurship? 

• How to develop social entrepreneurs? 

• What does strategic intervention or policy create a mass-scale social impact?

• How can we transform 'cultural, social, and human' assets into social values? 

• What managerial applications boost social innovation? 

• What are the commonalities and differences between American and Chinese social enterprises and social entrepreneurs? 

The research colloquium disseminates research outcomes at academic journals, academic or professional conferences, classroom teachings, mass-media, and social network services to create social impacts.  

Contacts: 

Coordinator at Kean USA: Dr. Bok Gyo Jeong (bjeong@kean.edu)

Coordinator at Wenzhou-Kean: Dr. Jeonghwan (Jerry) Choi (jechoi@kean.edu) 

The research colloquium is affiliated and sponsored by the College of Business and Public Management, Kean USA (https://www.kean.edu/academics/college-business-and-public-managemen), Wenzhou-Kean University http://www.wku.edu.cn/en/cbpm/, and the Center for Social Enterprise and Charity at WKU (CSEC, https://leadershipcenter.tistory.com/475). 

References:  

• Deloitte (2008), The Rise of the Social Enterprise, Deloitte Global Human Capital Trends: https://www2.deloitte.com/content/dam/insights/us/articles/HCTrends2018/2018-HCtrends_Rise-of-the-social-enterprise.pdf

• Wikipedia (2019), Social enterprise, https://en.wikipedia.org/wiki/Social_enterprise, retrieved April 18, 2019. 

• Business Dictionary.com (2019). Social Impact: http://www.businessdictionary.com/definition/social-impact.html, retrieved Oct. 02, 2019. 

INTRODUCTION OF INTERNATIONAL SOCIAL ENTREPRENEURSHIP RESEARCH COLLOQUIUM (KUSA-WKU)

Researcher Profile: 

Kean USA

Coordinator: Dr. Bok Gyo Jeong

Research Field: Social Entrepreneurship, Nonprofit Management, Public Administration, and Inter-organizational Collaboration

Quantitative & Qualitative Research; Survey Study, SPSS, Stata, Social Network Analysis (UCINet), Atlas.ti 

Dr. Valerie Vaccaro

Research Field: Marketing Strategy, Social Entrepreneurship Education, Cause Marketing, Consumer Value Analysis, 

Marketing Research & Behavioral Study; Qualitative Analysis, Content Analysis

Dr. Kihwan Kim

Research Field: Innovation Behavior, Creativity, Leadership Study, Social Entrepreneurship Education; Self-Efficacy; Emotional Intelligence 

Quantitative Research, Mixed Method, SPSS, Structural Equation Modeling (AMOS), Smart-PLS, Path Analysis, Survey Study

Wenzhou-Kean, China

Coordinator: Dr. Jeonghwan (Jerry) Choi

Research Field: Human Resource Development; Social Entrepreneur Education; Motivation Study; Entrepreneurial Behavioral Study. 

Quantitative Research; Survey Study, Stata, Structural Equation Modeling, Hierarchical Linear Modeling 

Dr. Rob Kim Majerison

Research Field: Global Social Enterprise Development; SME Development. 

Qualitative Research: Contents Analysis

Dr. Sookyoung (Soo) Lee

Research Field: Organizational Theory; Social Perception / Impression management; CSR & Social Impact; Corporate Governance 

Quantitative Research: Panel Data Analysis, Event Study, Multinomial Logit, Content Analysis, R, UCInet, python

RESEARCH: 

Ongoing Research Project

What does drive 'Social Entrepreneurial Intention'? 

Journal Articles: 

Choi, J., An, R., Zhao, J., Mao, X., & He, L. (2018). Developing software piracy free organization: A case of an American business school in China. International Journal of Business & Applied Science, Vol. 7 No. 2, pp. 15-37, http://ijbas.com/wp-content/uploads/2018/10/Vol7No2_Paper-2_Choi-et-al._Developing-Software-Piracy-Free-Organization-in-China.pdf (Published, Oct. 15, 2018). 

Yam B. Limbu, C. Jayachandran, Christopher McKinley, Jeonghwan Choi, (2018) "Exploring how structural and cognitive social capital influence preventive health behavior: Evidence from a Bottom of the Pyramid (BoP) population", Health Education, Vol. 118 Issue: 5, pp.370-385,   [SSCI, Impact Factor 1.00], Feb. 22, 2018

Choi, J., Jeong, S., & Kehoe, C. (2012). Women in entrepreneurship education in US higher education. Journal of Business Diversity, 12(2), 11-26. 

Conference Proceeding: 

Choi J. (2018). Developing Piracy Software Free Organization: A Case of American Business School in China, The 17th International Asian Conference of the Academy of Human Resource Development, Nov. 08 ~ 10, 2018. The Sukosol, Thailand.

Choi, J, Long Y., Yu, J. (2018). Gender Difference in Technology Acceptance: Evidence from China, The 15th International Conference of the Society for Global Business & Economic Development (SGBED). June 08-10, UIBE, Beijing, China

Choi, J, An R., Zhao J., Mao, X., He L., (2017). Diffusion of Legal Software Use on Campus (Poster & Presentation), Kean Research Day Conference, Union / NJ, USA & Wenzhou / China. April 29, 2017.

Valerie Vaccaro (2014), An Analysis of Global Cultural Consumer Values and Diffusion of Innovation Theory Characteristics for Successful Marketing Strategies of a For-Profit Social Entrepreneur, IMRA-Kean International Conference, New Jersey, USA, May 30, 2014. 

Valerie Vaccaro (2008), Cause Marketing Partnerships, Diffusion of Breast Cancer Awareness & the Komen Case, https://www.researchgate.net/publication/30387339_Cause_Marketing_Partnerships_Diffusion_of_Breast_Cancer_Awareness_the_Komen_Case,

Curriculum and Teaching: 

MGS3360: Social Entrepreneurship (undergraduate course) at Kean USA by Dr. Valerie Vaccaro

Invite Lecture; Guest Speaker: 

TBA

ACTIVITIES: 

Dr. Valeri Vaccaro (July, 2016), Bombas CEO shares insights with Kean students

https://www.slideshare.net/slideshow/embed_code/key/5s7o5Ub4Kd6sHr

Dr. Valerie Vaccaro (Spring 2014), Social Entrepreneur Marketing Project Inspires Kean Students to "BEE Better"

https://www.slideshare.net/slideshow/embed_code/key/5s7o5Ub4Kd6sHr

Dr. Jeonghwan Choi (Oct, 2012). 'Currency for Local Merchants Unveiled

https://www.news-gazette.com/news/currency-for-local-merchants-unveiled/article_47d66607-e5ef-5b07-ab21-6e5ce6862b77.html

Mass-media Exposure (News Paper; TV) 

Social Media Contents: 

Chronological Archive: 

2019. 11.18: Research Progress Meeting between Kean USA & WKU 

2019. 10.04: Update Kean USA coordinator information & Researcher profiles. 

2019. 10. 02: Joining Six researchers (KUSA: Coordinator - Dr. Kim, Kihwan; Dr. Valerie Vaccaro; Dr. Jeong, Bok-Gyo ::  WKU: Coordinator - Dr. Choi, Jeonghwan; Dr. Rob Majerison; Dr. Lee, Sookyoung)

2019. 10. 01: Approval from WKU CBPM Dean (Dr. CJ) for the initiative

2019. 10.01: Proposing Social Entrepreneurship Research Colloquium Initiative; Collaborating with the Center for Social Enterprise & Charity at WKU. 

2019. 09.30: Research Collaboration Talk (between Dr. Kim at KUSA and Dr. Choi at WKU)

Global Practicum Project, 2019: Impact Investing and Social Enterprise: Co-creating the public value for people, community, and the world. 

In 2019, thirteen Kean University business major students from New Jersey, USA and Wenzhou, China were hired as business consultants by the OneHRT (http://www.oht168.com) – a workforce management company at Wenzhou, China. 

The mission of the business consulting project was to identify new business opportunity; to suggest strategic options of Wenzhou Institute of Charity and Public Welfare – a branch of OneHRT enterprise. 

June 06, 2019: Site Visit

A Global Practicum consulting team made a site visiting at OneHRT, Wenzhou, China. We were kindly welcomed by the OneHRT company. We visited two sites, and we could get basic understandings about the company throughout observation, Q&A, and intensive communication.

June 07 ~ 20, 2018: Consulting Process & Bloomberg Terminal @WKU
The consulting team learned about the consulting processes and basic tools. Four teams were formulated to investigate the impact investing and social enterprise leaders. 

Business consulting teams completed:

• Identified managerial issues of the company

• Defined a managerial problem

• Conducted external analysis of impact investing and social enterprise  industry

• Conducted internal analysis of the company

• Formulated and suggested strategic options 

• Provided action plans to implement strategy

Particularly consulting teams completed Benchmarking analysis of 24 Global and Domestic impact investing corporation and social enterprise foundations in the perspectives of: 

• Leadership profiles

• Mission/ Vision / Value

• Brief Growth History

• Services / Brand

• Size & Operation

• Brief financial outcomes

• Profitability analysis

• Key success factor

• Recent growth strategy

• SWOT analysis

Adding to the Benchmarking analysis, the Consulting team applied Semantic Approach and multiple Statistical Analysis techniques to address the research question of "What factors and How much they make influences on social entrepreneurial intention of business college graduates?".  

Based on these rigorous research and investigation, she proposed five strategies and 15 practical suggestions for the client. Three suggestions were immediately implemented at OneHRT (e.g. Bubble Drink Day for Social Good; Job training for Bottom-of-Pyramid people; and Plogging initiative). 

Final Presentation (June 27, 2019)

13 consultants successfully delivered the consulting outcome and clients were impressed on the high quality of the consulting results. The client would take actions to implement the proposed strategies.

Final Presentation Part. 1

Final Presentation Part. 2

Executive Summary:

The College of Busines & Public Management (CBPM) Social Media Lab at Kean University (Wenzhou) will be archiving, disseminating, and resonating the Business College's research, teaching, and school activities via Social Media. The studio plays a central role in creating "contents."

CBPM Social Media Lab is equipped with Three main video cameras; one HD digital camcorder; two digital cameras; five directional microphone; Chroma Key screens (Blue, White, Green); A/V converter; Two large LCD screens; Multiple LCD Lights; Two computers for editing.

Business students and faculty members will create key contents such as Micro-courses, MooC, Career coaching/mentoring/advising, Online off-class video, Business Talk Podcast, Business Plans, Global experiences, and campus life in English.

WKU CBPM Social Media Lab will disseminate contents through social network services such as Youtube channel; Bilibili; Facebook; Instagram; WeChat.

BACKGROUND & PROBLEM

College of Business and Public Management wants to archive and disseminate the school’s activities and knowledge to resonate with stakeholders and communities. 

A social media strategy is necessary to share the new knowledge; to show-up the CBPM college in the general public; to marketize creative business ideas. Many prominent business schools actively use social media to archive, disseminate their new knowledge. Also, they connect and expand social networks via social media. Exercising the One-Source-Multi-Use (OSMU) strategy via social media can help WKU CBPM achieving the school’s mission of providing the best education; scholarship, and outreach services for students and community.  


SUGGESTION

Affiliated with WKU’s Media Center, establishing the CBPM social media lab can successfully apply the OSMU strategy. CBPM Social Media Lab operates as a self-organizing entity under the CBPM and Media Center’s guide.  

Youtube channel of CBPM Social Media Lab

https://www.youtube.com/channel/UCP6yJdq41wyfzZu1Kpu47xg

Introduction of WKU CBPM Video at the Social Media Lab Youtube Channel. 

Grand Opening Ceremony (Nov. 08, 2019)

Introduction of CBPM Social Media Lab

In Dec. 13, 2019, CBPM Social Media Lab invite membership to structure Producing team; Contents creation team, and Marketing/PR team. 

Nine applicants showed keen interests in operating the CBPM social media lab, and the lab invited their creative ideas to produce quality 'contents'. 

2020. May 03. Proposing Upgrading CBPM Social Media Lab 

Example of Yale Media Lab

Example of Seoul Digital University (May 14, 2020 @ Seoul) 

Three studios

Multimedia Learning Management system:

https://gooroomee.com/camstudy/room

 2020. 05 .14: School Leaders are Positive to the Upgrading

NEXT: 

2020. 05. 14: Upgrading Proposal

2019. 12. 13: Invitation of founding Membership. 

2019. 11. 08: Grand Opening Ceremony

2019. 10. 21: Added Youtube Channel Information

2019. 08.02: Updated Executive Summary & Studio Pictures

2019. 06.08: Updated strategies of contents creation according to the new Kean policy and strategy

2019. 04. 25: Published initially. 

BACKGROUND & PROBLEM

“Doing the right thing!” is getting more crucial to maintaining an organization’s survival and success through keeping reputation; attracting, retaining, and engaging key personnel; and cultivating loyalty among key stakeholders. A social enterprise is an organization that applies business strategies to maximize improvements in financial, social and environmental well-being through social impact. The impact investment emerges as a commitment to generate a measurable beneficial financial, social, or environmental impact. Currently, more than 114 billion USD from 208 impact investors is operating as impact investing (GIIN, 2017). Impact investment in Asia is in the burgeoning stage. Many Asian impact investment funds suffer from finding investment opportunities and exercising exit strategy. Chinese investors give special attention to Impact investment recently. However, there are a few challenges to build impact investment ecosystem in China. 

THE NEED OF CENTER FOR SOCIAL ENTERPRISE AND CHARITY

An integrative collaboration among University-Industry-Government (Triple Helix) is necessary to meet the needs of education, synergy, and opportunity for impact investment. A hub is necessary to orchestrate and synergize academic, industrial, and governmental endeavors for social innovation through impact investment. 
WKU is proposing the “Center for Social Enterprise and Charity (CSEC)”

WHY CSEC IN CBPM?

Aligning with the College’s mission of ’Providing high quality education, research, and outreach services’, WKU CBPM actively engages in community business and talent development for public value creation. 

CSEC in WKU CBPM would restructure college activities including research, education, and community engagement to vitalize social enterprise actions. 
CSEC in WKU CBPM will be organized with the best experts of the social enterprise field of study, and it will synergize the university resources to serve public value creation. 
CSEC will provide the best quality of consulting, education, global network services for impact investors (particularly in Wenzhou area) CSEC will be serving new knowledge for the Government to help to establish the best public policy for social enterprise. Also, CSEC will provide the strategic consulting service in operating the Wenzhou Charity Federation (温州市慈善总会）. 

SUMMARY

Establishing the CSEC (Center for Social Enterprise and Charity) in WKU CBPM will integrate and synergize Governmental, Academic, and Industrial actions of impact investment that aim to creating public value for people, community, and the world.  

For more detail information, please see the following Proposal.

April, 2019

Dr. Yan (at HKST) published an article of "The Rise of Socially Responsible Investment Funds" at the ASQ journal (Administrative Science Quarterly 2019, Vol. 64(2)466–501, 10.1177/0001839218773324, Impact Factor: 5.4) 

He demonstrated the inverted U-shape relationship between Socially Responsible Fund (data from Bloomberg FSRC, SRI category) and Prevalence of Financial Logic (Proportion of the workforce employed in the financial sector). The inverted U-shape relationship is moderated by a few variables like Union, Religion, Green policy. 

The article may give us a direction - Impact Investment (Socially Responsibly Fund) is rising in the management field of study. 

In the article of "Morality" by Curry, a question rises. 

Does the recent rise of socially responsible fund or social enterprise come from the increasing the awareness of people's morality?   

Simply, does the more moral people invest in the socially responsible actions (fund or enterprise)? 

Because the Morality-As-Cooperation concept is emerged quite recently (Harvard, Chicago, Oxford University collaborate the study), there is no attempt to investigating the relationship between Morality & Social Entrepreneurship. Probably, we can fill this gap. 

The final Besharov's book review of "Innovation and Scaling for Impact" may give us a casual understanding about Social enterprise and Impact Investing. 

All things integrating, CSEC can explore a new venue in Social entrepreneurship studies in the perspective of Financial, International management, Human Resources, and Managerial practices, and Sustainability. 

May 16, 2019

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Sept. 23, 2019.  Donating 2,500 RMB to IAC (Institute of Academic Center, affiliated with IAIC) for Management/Marketing Day event. 

Oct. 15, 2019: Approval of CSEC Establishment

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2019. 10. 15: CSEC Approval from WKU

2019, 09. 23: Added the Donation Activity

2019. 04.26: Added the contents of writing. 

2019. 04. 23: Initially published

WKU CBPM Project Based Learning (PBL) Initiative

The purpose of WKU CBPM Project Based Learning (PBL) Initiative is to provide the experiential learning opportunities for WKU CBPM students through addressing the real business problems and cases from Wenzhou businesses. 

Detail processes of exercising the WKU CBPM PBL are: 

1. OHT coordinator recruits and summarizes potential clients who would like to solve their real business problems. 

2. CBPM PBL coordinator recruits and summarizes potential classes that can address the real business problems from clients. 

3. CBPM classes make visits to client(s) to make an initial contract for consulting project. 

4. CBPM classes and clients conduct consulting projects together

Potential Clients & Projects

Guide for Advisement for Course Registration.