'2019/10/03'에 해당되는 글 1건

  1. 2019.10.03 International Social Entrepreneurship Research Colloquium (KUSA-WKU)

International Social Entrepreneurship Research Colloquium (Kean USA - Wenzhou Kean University). 

The purpose of International Social Entrepreneurship Research Colloquium at the College of Business and Public Management, Kean (Union, USA & Wenzhou, China) is to create new knowledge of 'Social Entrepreneurship.' 

Social entrepreneurship is an approach by start-up companies and entrepreneurs, in which they develop, fund and implement solutions to social, cultural, or environmental issues. A social entrepreneur creates and operates a social enterprise that is an organization that applies business strategies to maximize improvements in financial, social and environmental well-being through social impact. Social impact is the net effect of an activity on the social fabric of the community and the well-being of individuals and families. 

The research colloquium addresses these research inquiries:  

  • What does drive social entrepreneurship? 

  • How to develop social entrepreneurs? 

  • What does strategic intervention or policy create a mass-scale social impact?

  • How can we transform 'cultural, social, and human' assets into social values? 

  • What managerial applications boost social innovation? 

  • What are the commonalities and differences between American and Chinese social enterprises and social entrepreneurs? 

The research colloquium disseminates research outcomes at academic journals, academic or professional conferences, classroom teachings, mass-media, and social network services to create social impacts.  

 

Contacts: 

Coordinator at Kean USA: Dr. Bok Gyo Jeong (bjeong@kean.edu)

Coordinator at Wenzhou-Kean: Dr. Jeonghwan (Jerry) Choi (jechoi@kean.edu) 

 

The research colloquium is affiliated and sponsored by the College of Business and Public Management, Kean USA (https://www.kean.edu/academics/college-business-and-public-managemen), Wenzhou-Kean University http://www.wku.edu.cn/en/cbpm/, and the Center for Social Enterprise and Charity at WKU (CSEC, https://leadershipcenter.tistory.com/475). 

 

References:  

 


INTRODUCTION OF INTERNATIONAL SOCIAL ENTREPRENEURSHIP RESEARCH COLLOQUIUM (KUSA-WKU)

 

 

 

 

 

 

 

 

 

Researcher Profile: 

Kean USA

Coordinator: Dr. Bok Gyo Jeong

Research Field: Social Entrepreneurship, Nonprofit Management, Public Administration, and Inter-organizational Collaboration

Quantitative & Qualitative Research; Survey Study, SPSS, Stata, Social Network Analysis (UCINet), Atlas.ti 

Dr. Valerie Vaccaro

Research Field: Marketing Strategy, Social Entrepreneurship Education, Cause Marketing, Consumer Value Analysis, 

Marketing Research & Behavioral Study; Qualitative Analysis, Content Analysis

Dr. Kihwan Kim

Research Field: Innovation Behavior, Creativity, Leadership Study, Social Entrepreneurship Education; Self-Efficacy; Emotional Intelligence 

Quantitative Research, Mixed Method, SPSS, Structural Equation Modeling (AMOS), Smart-PLS, Path Analysis, Survey Study

 

Wenzhou-Kean, China

Coordinator: Dr. Jeonghwan (Jerry) Choi

Research Field: Human Resource Development; Social Entrepreneur Education; Motivation Study; Entrepreneurial Behavioral Study. 

Quantitative Research; Survey Study, Stata, Structural Equation Modeling, Hierarchical Linear Modeling 

Dr. Rob Kim Majerison

Research Field: Global Social Enterprise Development; SME Development. 

Qualitative Research: Contents Analysis

Dr. Sookyoung (Soo) Lee

Research Field: Organizational Theory; Social Perception / Impression management; CSR & Social Impact; Corporate Governance 

Quantitative Research: Panel Data Analysis, Event Study, Multinomial Logit, Content Analysis, R, UCInet, python

 

 

 

 


RESEARCH: 

Ongoing Research Project

What does drive 'Social Entrepreneurial Intention'? 

 

 

Journal Articles: 

Choi, J., An, R., Zhao, J., Mao, X., & He, L. (2018). Developing software piracy free organization: A case of an American business school in China. International Journal of Business & Applied Science, Vol. 7 No. 2, pp. 15-37, http://ijbas.com/wp-content/uploads/2018/10/Vol7No2_Paper-2_Choi-et-al._Developing-Software-Piracy-Free-Organization-in-China.pdf (Published, Oct. 15, 2018). 

Yam B. LimbuC. JayachandranChristopher McKinleyJeonghwan Choi, (2018) "Exploring how structural and cognitive social capital influence preventive health behavior: Evidence from a Bottom of the Pyramid (BoP) population", Health Education, Vol. 118 Issue: 5, pp.370-385,   [SSCI, Impact Factor 1.00], Feb. 22, 2018

Choi, J., Jeong, S., & Kehoe, C. (2012). Women in entrepreneurship education in US higher education. Journal of Business Diversity, 12(2), 11-26. 

 

Conference Proceeding: 

Choi J. (2018). Developing Piracy Software Free Organization: A Case of American Business School in China, The 17th International Asian Conference of the Academy of Human Resource Development, Nov. 08 ~ 10, 2018. The Sukosol, Thailand.

Choi, J, Long Y., Yu, J. (2018). Gender Difference in Technology Acceptance: Evidence from China, The 15th International Conference of the Society for Global Business & Economic Development (SGBED). June 08-10, UIBE, Beijing, China

Choi, J, An R., Zhao J., Mao, X., He L., (2017). Diffusion of Legal Software Use on Campus (Poster & Presentation), Kean Research Day Conference, Union / NJ, USA & Wenzhou / China. April 29, 2017.

Valerie Vaccaro (2014), An Analysis of Global Cultural Consumer Values and Diffusion of Innovation Theory Characteristics for Successful Marketing Strategies of a For-Profit Social Entrepreneur, IMRA-Kean International Conference, New Jersey, USA, May 30, 2014. 

SocialEnterpriseIMRAVaccaro514.pdf
2.35MB

Valerie Vaccaro (2008), Cause Marketing Partnerships, Diffusion of Breast Cancer Awareness & the Komen Case, https://www.researchgate.net/publication/30387339_Cause_Marketing_Partnerships_Diffusion_of_Breast_Cancer_Awareness_the_Komen_Case,

 

 

Curriculum and Teaching: 

MGS3360: Social Entrepreneurship (undergraduate course) at Kean USA by Dr. Valerie Vaccaro

 

 

Invite Lecture; Guest Speaker: 

TBA

 


ACTIVITIES: 

Dr. Valeri Vaccaro (July, 2016), Bombas CEO shares insights with Kean students

https://www.slideshare.net/slideshow/embed_code/key/5s7o5Ub4Kd6sHr

Dr. Valerie Vaccaro (Spring 2014), Social Entrepreneur Marketing Project Inspires Kean Students to "BEE Better"

https://www.slideshare.net/slideshow/embed_code/key/5s7o5Ub4Kd6sHr

Dr. Jeonghwan Choi (Oct, 2012). 'Currency for Local Merchants Unveiled

https://www.news-gazette.com/news/currency-for-local-merchants-unveiled/article_47d66607-e5ef-5b07-ab21-6e5ce6862b77.html

 

 


Mass-media Exposure (News Paper; TV) 

 

 


Social Media Contents: 

 

 

 


Chronological Archive: 

2019. 10.04: Update Kean USA coordinator information & Researcher profiles. 

2019. 10. 02: Joining Six researchers (KUSA: Coordinator - Dr. Kim, Kihwan; Dr. Valerie Vaccaro; Dr. Jeong, Bok-Gyo ::  WKU: Coordinator - Dr. Choi, Jeonghwan; Dr. Rob Majerison; Dr. Lee, Sookyoung)

2019. 10. 01: Approval from WKU CBPM Dean (Dr. CJ) for the initiative

2019. 10.01: Proposing Social Entrepreneurship Research Colloquium Initiative; Collaborating with the Center for Social Enterprise & Charity at WKU. 

2019. 09.30: Research Collaboration Talk (between Dr. Kim at KUSA and Dr. Choi at WKU)

 

Posted by Jeonghwan Choi

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