Global Practicum Project, 2019: Impact Investing and Social Enterprise: Co-creating the public value for people, community, and the world. 

In 2019, thirteen Kean University business major students from New Jersey, USA and Wenzhou, China were hired as business consultants by the OneHRT (http://www.oht168.com) – a workforce management company at Wenzhou, China. 

The mission of the business consulting project was to identify new business opportunity; to suggest strategic options of Wenzhou Institute of Charity and Public Welfare – a branch of OneHRT enterprise. 

 

June 06, 2019: Site Visit

A Global Practicum consulting team made a site visiting at OneHRT, Wenzhou, China. We were kindly welcomed by the OneHRT company. We visited two sites, and we could get basic understandings about the company throughout observation, Q&A, and intensive communication.

 

June 07 ~ 20, 2018: Consulting Process & Bloomberg Terminal @WKU
The consulting team learned about the consulting processes and basic tools. Four teams were formulated to investigate the impact investing and social enterprise leaders. 

 

 

Business consulting teams completed:

  • Identified managerial issues of the company

  • Defined a managerial problem

  • Conducted external analysis of impact investing and social enterprise  industry

  • Conducted internal analysis of the company

  • Formulated and suggested strategic options 

  • Provided action plans to implement strategy


Particularly consulting teams completed Benchmarking analysis of 24 Global and Domestic impact investing corporation and social enterprise foundations in the perspectives of: 

  • Leadership profiles

  • Mission/ Vision / Value

  • Brief Growth History

  • Services / Brand

  • Size & Operation

  • Brief financial outcomes

  • Profitability analysis

  • Key success factor

  • Recent growth strategy

  • SWOT analysis

 

 

Adding to the Benchmarking analysis, the Consulting team applied Semantic Approach and multiple Statistical Analysis techniques to address the research question of "What factors and How much they make influences on social entrepreneurial intention of business college graduates?".  

 

 

Based on these rigorous research and investigation, she proposed five strategies and 15 practical suggestions for the client. Three suggestions were immediately implemented at OneHRT (e.g. Bubble Drink Day for Social Good; Job training for Bottom-of-Pyramid people; and Plogging initiative). 

 

Final Presentation (June 27, 2019)

13 consultants successfully delivered the consulting outcome and clients were impressed on the high quality of the consulting results. The client would take actions to implement the proposed strategies.

Final Presentation Part. 1

Final Presentation Part. 2

 

 

 

 

 

Posted by Jeonghwan Choi

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