WKU CBPM's Open Education Resource (OER) Initiative

Open Education Resources (OER) is a category of educational materials available in the public domain that is available with little or no-cost access, and with zero or limited restrictions in terms of usability repurposing and redistribution.

libguides.kean.edu/OER

Kean OER Homepage

Research Guides: OER: What is OER?

 

 

In May 2020, WKU CBPM started engaging in the OER initiative along with the Kean USA.

 

May 09, 2020, CBPM Faculty members suggested Free e-textbooks for these courses and  classes. 

In May 10,  WKU CBPM Dean CJ approved those OER suggestions. 

 

docs.google.com/spreadsheets/d/1Oyoh7FdGSpJfzus9NXhif-cS31fgJAytOzSIKF6pnLc/edit?usp=sharing

Google 스프레드시트 - 스프레드시트를 작성하고 수정할 수 있으며 무료입니다.

2020. Nov. 05: Encouraging WKU CBPM MGM Faculty Members OER (Free ebook) adoption (Email, Nov. 05, 2020). 

 

2020 Winter / Spring OER Book Choices

 

https://docs.google.com/spreadsheets/d/1Oyoh7FdGSpJfzus9NXhif-cS31fgJAytOzSIKF6pnLc/edit?usp=sharing

 

Sept. 25, 2022

 

Alternative E-Book for Full Online Course Teaching			WKU CBPM Mamagement, Global Business, and Marketing (MGM)		May 09, 2022
					Total 13 /21 = 62%
Ebook Search:	http://libguides.kean.edu/OER	Kean OER (Open Educational Resource)
Course Number	Course Name	Current Textbook	Alternative 1	Alteranative 2	Alternative 3
GBUS*4330	Innovation & Entrepreneurship
GBUS*4998	Senior Thesis	How to Do Your Research Project: A Guide for Students 3rd Edition, SAGE Publications Ltd, ISBN-13: 978-1473948877	https://open.umn.edu/opentextbooks/textbooks/social-science-research-principles-methods-and-practices
GE*2021	Research & Technology	Research Methodology: A Step-by-Step Guide for Beginners. Fifth Edition, Author: Ranjit Kumar, ISBN: 978-1-5264-4989-4 (paperback), Publisher: Sage, Publications (2019)	https://open.umn.edu/opentextbooks/textbooks/social-science-research-principles-methods-and-practices
MGS*2030	Principles of Management	Fundamentals of Management: Essential Concepts and Applications, 9th edition, Robbins, DeCenzo, Coulter, 2015, published by Pearson.  ISBN: 978-0-13-349991-9	https://open.umn.edu/opentextbooks/textbooks/principles-of-management
MGS*2150	Business Statistics	Modern Business Statistics (4th Edition) with EXCEL;Anderson, Sweeney, and Williams, South Western Cengage Learning, Mason, OH; ISBN: 1133220401	https://openstax.org/details/books/introductory-business-statistics
MGS*3001	Python Programming for Business	Starting Out with Python, Tony Gaddis, Pearson, ISBN 978-0-13-444432-1	N/A	(*** New Course)
MGS*3030	Human Resource Management	Human Resource Management with MyLab, Dessler, 14th ed. (2014) ISBN: 978-0-13-354517-3 Publisher: Pearson	https://open.lib.umn.edu/humanresourcemanagement/
MGS*3032	Organizational Behavior	Organizational Behavior, Stephen P. Robbins & Timothy A. Judge (16th Edition), Pearson	https://open.umn.edu/opentextbooks/textbooks/30
MGS*3040	Management Information Systems	Management Information Systems: Managing the Digital Firm, Kenneth C. Laudon, Jane P. Laudon, 15edition, Pearson, 2017. ISBN-13: 978-1292211756	https://open.lib.umn.edu/informationsystems/	https://open.umn.edu/opentextbooks/textbooks/information-systems-for-business-and-beyond
MGS*3041	Advanced MIS	Guide to the Project Management Body of Knowledge: PMBOK(R) Guide – Sixth Edition, Project Management Institute, 2017, ISBN-10: 1628251840	Not available
MGS*3520	Business Ethics & Social Responsibility		https://openstax.org/details/books/business-ethics	https://libguides.msjc.edu/c.php?g=794762&p=5682957
MGS*4010	Operations Management	Operations Management: Processes and Supply Chains, Krajerwski, Ritzman, Malhotra, 11th Ed. ISBN: 978-0133872132, Publisher: Pearson, 2015	http://www.opentextbooks.org.hk/system/files/export/18/18769/pdf/Operations_Management_18769.pdf
MGS*4120	Introduction to SCM	Principles of Supply Chain Management: A Balanced Approach (5th Edition); Wisner, Tan, and Leong; Cengage (ISBN-13: 978-1-337-40649-9)	Not available
MGS*4998	Senior Thesis	How to Do Your Research Project: A Guide for Students 3rd Edition, SAGE Publications Ltd, ISBN-13: 978-1473948877	https://open.umn.edu/opentextbooks/textbooks/social-science-research-principles-methods-and-practices
MGS*4999	Integrative Strategic Management	Strategic Management (4th Ed.). Author: Rothaermel. F. (2019). ISBN: 978-1-26-09237-0 Publisher: McGraw-Hill	https://open.umn.edu/opentextbooks/textbooks/mastering-strategic-management
MKT*2500	Principles of Marketing	Marketing by Roger Kerin (Author), Steven Hartley (Author), William Rudelius, 12th edition, 2014, McGraw-Hill/Irwin.	https://open.umn.edu/opentextbooks/textbooks/principles-of-marketing
MKT*3510	Consumer Behavior	Consumer Behavior: Buying, Having, and Being by Michael R. Solomon, 12th edition, Pearson.	Not available
MKT*4300	New Product Development	New Products Management 11th. Edition by C. Merle Crawford and C. Anthony Di Benedetto, McGraw-Hill	https://open.umn.edu/opentextbooks/textbooks/developing-new-products-and-services
MKT*4500	Seminar in Marketing Strategy	Strategic Marketing Problems, 13th Edition - Roger A. Kerin and Robert A. Peterson, Pearson	Not available
MKT*4998	Senior Thesis	How to Do Your Research Project: A Guide for Students 3rd Edition, SAGE Publications Ltd, ISBN-13: 978-1473948877	https://open.umn.edu/opentextbooks/textbooks/social-science-research-principles-methods-and-practices
MKT*3650	Marketing Channels	Integrated Advertising, Promotion, and Marketing Communications by Kenneth E. Clow & Donald Baack, 7th edition, Pearson.	Not available
MKT*3490	Internet Marketing (Digital Marketing)	eMarketing: The Essential Guide to Marketing in a Digital World-6th Edition	https://open.umn.edu/opentextbooks/textbooks/emarketing-the-essential-guide-to-marketing-in-a-digital-world

 

 

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Sept. 25, 2022: OER Suggestions of MGM Department

2020. Nov. 05: Added encouragement of adopting the OER (email). 

2020. Oct. 13, Initially created this document.